E. J. Dawson

Category: Advertising

  • Social Media Monster

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    by

    E. J. Dawson
    in ,

    Social media is not a monster. No, listen, keep reading, hear me out. I know you’re an introverted writer. I know that we’ll use any excuse to stay indoors (ok, but I’m in Melbourne and lockdown 4 does suck but so does covid so be safe). But if you are going to be a writer,…

  • Wrangling Advertising

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    by

    E. J. Dawson
    in , ,

    Ah… advertising. What a hideous beast of fallibility that eats nothing but money and occasionally defecates a spike in sales. How on earth are you supposed to wrangle such a creature? Honestly, take tentative steps until you find something that works for you. I’ve spoken before about the basics of advertising but it never ceases…